Articles-NEWS-Cloud Based Printing

With HP’s ePrint, new age of printing heads towards the clouds

posted Jun 28, 2010, 6:28 AM by Scott Salisbury

HP is trying to change the way we will print in the near future. The printer is becoming a standalone gadget. Unfettered from the desktop, HP's ePrint technology allows you to email documents to be printed elsewhere.
Very soon we will be able to send print commands from any device to our web enabled printer. The technology is ready for marker adoption thanks to a new initiative from Hewlett-Packard. HP aims to make our print jobs real easy. The technology is called HP ePrint. The press release explains the unique process: "Every HP ePrint printer will have a unique simple e-mail address that allows the sender to deliver a print the same way they would send an e-mail message." It rides on the way Google Cloud Print works. Google Cloud Print is a service that enables any application (web, desktop, or mobile) on any device to print to any printer. The documentation and code of Google Cloud Print is open source and HP is building upon that to Net-enable a new line of printers. The new HP initiative will open up new areas of the way we interact and use our devices. For instance, we can print directly from Google Docs by sending a file to it from our mobile phones. The printers also come with a touch screen interface and you can print directly from the cloud without using a desktop computer. The net enabled printers will have support for various cloud based services like Picasa, Google Docs, Google Maps, Calendar,, Docstoc etc. That’s not all -- a slew of potential uses are being tried out. HP is looking at a tie-up with news content providers like MSNBC and Yahoo to print out customized daily newspapers at specific times. You can just take it off your printer and bring it along with you to read on the commute. Yahoo is looking into the ads which include contextual advertising and local promotions and coupons.

MagCloud: Publish, print your own magazine on demand

posted Jun 28, 2010, 5:47 AM by Scott Salisbury

Early customer successes

Meghan Kennedy designing Stanford magazine

One of the first MagCloud customers was Stanford University's Athletics Department, which published a souvenir photo yearbook for its women's basketball team after the team made it the Final Four for the first time in 11 years.

“Inventory costs currently prevent us from exploring fan interest in specialty publications,” says Director of Photography David Gonzales. “A big advantage of MagCloud is that we can create publications specific to the sports interests of our fans without worrying about that cost or warehousing unsold magazines."

The university also published a 48-page awards program listing the premier student-athletes of the 2007-2008 season and their accomplishments, with biographical information and more than 100 extraordinary color photographs. Fans can access these programs from the Stanford Athletics Web siteNon-HP site.

With more than 40 current and former student athletes participating in the Olympics, Stanford can, for example, publish a magazine on Stanford in the Olympics at almost no cost. After some analysis, Stanford will consider opportunities to publish photo publications for all 35 collegiate sports.

"The print quality of our first magazines was incredible – people love to see great sports photography in this format,” Gonzales adds.

The PrintPOD Network announces first cloud printing solution for Androids

posted Jun 28, 2010, 5:36 AM by Scott Salisbury   [ updated Jun 28, 2010, 5:38 AM ]

News Element


 09 Jun 2010

Cloud printing is now available on Android-based smart phones with an application provided by GlobalPrint Systems Inc.

GlobalPrint Systems, a 5-year old venture founded to enable cloud printing in public spaces, has released an Android application which enables true cloud printing uploads to its PrintPOD network. GlobalPrint has units installed in such public space locations as convention centers, hotels, resorts and airport lounges. The company’s install base of enabled printers, nodes and kiosks can be used by consumers to walk up, login, print and go.

According to a release, users can "print to the cloud" using a number of methods, including the Android SmartPhone.

A consumer can download the free uploader from the company’s website, then use it from within any Windows based application by simply choosing File… Print… and choosing the PrintPOD. Consumers can also print from thumb drives or by sending an email to the user’s unique email address. Now, users can also use their Android smart phone to select any document on the phone’s storage, email folders, SMS text messages or photo gallery. The application is available now on the Android Market by searching for "PrintPOD."

"What is truly different about our patent-pending offering is that it is non-destination specific," Mislinski said. "Users print to the cloud, not to a specific print device. Users can find enabled locations using Google Maps (either on a web browser or with the Android application), approach a device, login, and choose their document, print and go." Unlike other products which require the advance selection of a specific printer, entering "release codes" or finding an open Wi-Fi or Bluetooth printer, the PrintPOD approach is the ultimate in ease of use.

The simplicity of the implementation relieves the owner of the printer from having to interact with the user, but it encourages "stickiness" — the consumer will stay at the coffee shop, bookstore, or other public location and use more services since printing is available. For example, the job seeker working on her resume at a coffee shop will now buy more coffee since output is now available. Owners of print devices also enjoy revenue from these consumer interactions, underwriting the total cost of ownership of a device they most likely already own to print emails, invoices, customer orders and other general business documents. The site owner can now move the printer from the back office to the public space, encouraging consumer use and capturing more consumer transactions.

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